Portfolio
Consulting, strategy, conception, implementation - since 20 years.
Sponsoring & Sportsmarketing
• Consulting, evaluation and selection of sponsorship rights & platforms
• Analysis of existing strategies & concepts
• Cost / benefit analysis
• Contract design & negotiation
• Development & implementation of activation measures
Content & Content Strategy
• Content marketing (storytelling)
• Branded content management & production
• Channel planning
• Monitoring & tracking
• Product placement
Guest Management & Hospitality
• Planning & implementation of ticketing in in-house guest management system
• Participant & guest management
• Location checks, hotel checks, travel management & side events
• Food & beverages, incentives / gifts, transportation & shuttle management
• Planning & booking of hosts & hostesses
Social Media & Media Relations
• PR, human relations & social media campaigns
• Concept, implementation, analysis & optimization
• Medialization (barter, paid / owned / earned media, cooperations)
• Media cooperation & contract design
• Press conferences, media incentives, raffle cooperations
Events & Promotions
• Design of live marketing events & emotional event spaces
• Gala events, corporate incentives
• Creating"money can't buy" moments
• Recruitment & placement of event staff, hosts & hostesses
• Mediation & coaching of moderators & testimonials
• Conception & staging of roadshows
Talents & Testimonials
• Analysis & selection
• Booking & coaching
• Contract design & negotiation
• For marketing & sponsorship activities as well charity events
• Celebrity placements for PR promotions